Audi e-tron 2025 vs. BMW iX: Which Electric SUV Wins?

As the electric vehicle market continues to evolve, two premium SUVs stand out as top contenders: the 2025 Audi e-tron and the BMW iX. Both vehicles offer cutting-edge technology, luxury features, and impressive performance, but which one truly reigns supreme? Let’s compare the two electric SUVs across key categories.

Performance & Range

  • Audi e-tron 2025: Equipped with a dual-motor all-wheel-drive system, it delivers up to 450 horsepower and an estimated range of over 300 miles per charge.
  • BMW iX: Features a dual-motor setup with up to 516 horsepower in the xDrive50 model and an estimated range of around 324 miles.
  • Winner: The BMW iX offers slightly more power and range, giving it an edge in performance.

Interior & Comfort

  • Audi e-tron 2025: Features a luxurious interior with premium materials such as sustainable leather and Alcantara, along with heated, ventilated, and massaging seats.
  • BMW iX: Boasts a minimalist yet high-tech interior with open-pore wood, crystal controls, and an expansive curved display.
  • Winner: Tie—Audi focuses on traditional luxury, while BMW offers a futuristic design.

Technology & Infotainment

  • Audi e-tron 2025: Features the next-gen MMI Touch Response System, a virtual cockpit, and an AI-powered personal assistant.
  • BMW iX: Comes with BMW’s iDrive 8.5 system, a massive curved touchscreen, and 5G connectivity.
  • Winner: BMW iX edges ahead with a more advanced infotainment system.

Safety & Driver Assistance

  • Audi e-tron 2025: Equipped with adaptive cruise control, lane-keeping assist, a 360-degree camera, and augmented reality HUD.
  • BMW iX: Offers advanced autonomous driving features, a semi-autonomous hands-free driving mode, and a robust suite of driver aids.
  • Winner: BMW iX provides more autonomous driving capabilities.

Price & Value

  • Audi e-tron 2025: Expected to start around $75,000, with higher trims exceeding $100,000.
  • BMW iX: Starts at approximately $87,000 for the xDrive50, with the performance-focused M60 model priced above $110,000.
  • Winner: Audi e-tron offers more affordability in the base model.

Final Verdict

Both the 2025 Audi e-tron and BMW iX are exceptional luxury EVs, catering to different preferences. The iX takes the lead in technology and range, while the e-tron provides a balance of luxury, affordability, and smart tech.

Which one is the better pick? That depends on whether you prioritize high-tech features or classic luxury with advanced performance.

Would you choose the 2025 Audi e-tron or the BMW iX? Let us know in the comments!

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